WordPress Tutorials - Working with WordPress WebsiteStarting a website using WordPress? Here's a ton of free resources on WordPress tutorials, tips, how-to, starting guides and learn to optimize your WordPress sites.
It’s tough to overstate the importance of a great WordPress theme. Like a stunning outfit that flips the script on your “look” and shows you off in a whole new light, a top-tier WordPress theme can be a revelation. Every website owner — yes, even you — can benefit from a great WordPress theme. The specific benefits depend on your website’s objectives, of course. Your peers commonly cite these justifications, among others, for shaking up their website skins and adopting new WordPress themes: Higher retention rates (lower bounce rates) Increased engagement (social shares, in-post comments) with website content Higher click-through rates Increased engagement with affiliate content Increased revenue from ecommerce components Changing up your website’s skin doesn’t require a team of designers, or even a professional hand at all. Deploying and even customizing a new WordPress theme is well within the capabilities of moderately savvy website owners willing to spend some time tinkering. (Who said trial and error never built anything great?) That said, WordPress is easy all around. Developing a new WordPress theme is almost as straightforward as deploying one. That means there are a lot of free WordPress themes to choose from. Choosing the right option is no simple task, so let’s narrow it down a bit. Here’s a look at some of the top WordPress themes for 2017 — plus a few tips for getting the most out of them. If you run a personal blog, you need to take a closer look at Oblique. Though its wattage might be on the low side, it’s perfectly powerful enough for relatively low-volume uses: professional websites for independents, clips archives for media types, eclectic blogs for travelers and storytellers. You’ll love the slide-out menu, nimble design, and muted, easy-on-the-eyes color scheme. https://wordpress.org/themes/oblique/ Before we go any further, let’s give a shout to the custom theme — that quintessentially WordPress creation that fuels the creative fires of countless amateur web whizzes and makes it possible to produce beautiful, bespoke websites without an army of developers and designers behind you. There’s no limit to WordPress custom themes’ potential. For instance, check out how Ideaing.com leverages customization with table comparisons and product insertions on its smart doorbell page. The theme serves two purposes. First, it helps Ideaing.com deliver relevant information to comparison-shopping (or merely curious) customers. Second, it makes those customers more likely to convert by reducing friction — to further investigate and potentially purchase their favorite smart doorbells, all they need to do is click the custom buttons on the right side of the page. Who knew custom themes could be so profitable? https://ideaing.com/ Oblique is a great personal blogging option for aspiring journalists and authors. But what if you’re too big for its narrow britches? Look to ColorMag instead. ColorMag is a powerful aid for online publications: general-interest journals, literary magazines, trade publications, even breaking-news roundups. It’s as colorful and eclectic as Oblique is dark and subdued. And its WooCommerce integration makes it easy for ambitious publishers to monetize their websites — a not-insignificant consideration in an increasingly fragmented media landscape. https://wordpress.org/themes/colormag/ Beautiful images need a beautiful WordPress theme. That’s where RokoPhoto Lite comes in. It’s one of the most popular options for photographers looking to showcase their work. Thanks to RokoPhoto Lite’s ginormous featured photos, it’s also great for multimedia publishers seeking attractive lead-ins to feature-length, image-heavy stories. https://wordpress.org/themes/rokophoto-lite/ Looking to take your small business online, but not sure you want to invest in an expensive, clunky ecommerce solution? Look to ShopIsle, a lightweight, super-responsive theme that offers almost everything you need to run a successful ecommerce portal. ShopIsle’s secret weapon: its video ribbon, a potentially powerful showcase for featured products. https://wordpress.org/themes/shop-isle/ Hey — if none of these themes trip your trigger, it’s not like there aren’t hundreds of others to choose from.
Apart from the usual websites that display information and news, the online market has shifted a lot towards selling the most tangible things. Anything you can think of has probably already been converted into an online business, that includes some of the most traditional apparel and accessory stores to the more unorthodox crowd funding websites. Regardless of what your goal is, there are thousands of options you can try on your website to accentuate and enhance the overall user experience. One of the most common and useful methods to do so is to include a theme that best presents your desired content, product or service. If you are more concerned about selling things like products, services or even the digital media on your website, you must look for a theme that effectively does the job for you. Fortunately, there are a plethora of options in those terms when you are using WordPress as your content management system. And it comes to no surprise that there are also plenty of WordPress eCommerce themes floating around and depending on what is that you particularly want to sell, there is a specific and fully functional theme for each purpose. In this post, we have thus collected 20 Best WordPress eCommerce Themes, one of which you will sure find great enough for your eCommerce business. WooShop will allow you to make more sales through your website while your visitors remain immersed in the products for hours and also impresses them enough to keep coming back for even more. It is one of the best WordPress Ecommerce theme to set up an online store. The theme is modern and stylish and comes with the most popular eCommerce WordPress plugin WooCommerce, to help you sell more. This theme will give your visitors enough reasons to buy more from you, thanks to its responsive design and elegant layout. The theme is beautiful, modern and professional-grade and offers multiple amazing layouts that will ease the process of shopping for your customers. On top of all that, the theme also provides wishlist and QuickView options that further make the online shopping process that much more subtle. ShopKeeper is a perfect theme for people who are looking forward to selling apparels and accessories online. The theme is good at selling such things, but its extreme flexibility makes it great for almost every other type of website that demands extensive eCommerce functionality. This theme apart from offering you with all the eCommerce options like WooCommerce support also has some other elements that make it stand out from the rest of the crowd with its transition effects like Parallax scrolling and fly-in animations to improve the overall user experience. You can also customize each product page to give a unique vibe while the Ajax slide cart means that customers can take a quick look at the products details and add them to cart without having to reload the entire page. ShopIsle Pro boasts of being the number one eCommerce WordPress theme and its awesome features, functionality and flexibility quite conveniently justify its position. With this theme bringing your products and services to people will become a breeze while the simple to use customizations will allow you to weave the intricate details of your theme, just the way you always wanted. MagXP is one of the best responsive WordPress Magazine themes. It combines flexibility, form, and functionality perfectly in addition to having the best design and layout embellishments in the business that make it great for any type of website. WooCommerce compatibility and the grid style make it great for eCommerce website since more of what you are offering is displayed elegantly. This one is more of a multi-purpose theme and as such can be used to power almost any type of website and thus can be used equally for your eCommerce website. Setting up and then running your website using this theme will become extremely easy. The theme gives you access to everything you will ever need to build a successful website, some of them being a great number of predefined pages, up to a dozen of child themes and over 23 built-in plugins. Your customers will fall in love with your site with this theme that has every design embellishments and functional repercussions to handle almost anything you throw at it. You can use this theme to build a responsive online store, a portfolio, personal/corporate site or a blog. As with most of the businesses with an online presence, the main goal is to make more money; MoneyFlow is exactly the theme that will help you make more. The theme is great for people wanting to make a living online with its advanced features and easy monetization options that will impress your visitors. The theme also comes with search engine optimization, AdSense Integration, and WooCommerce support. If you are planning to open an online store where you offer products of service and wish to attract as many customers to your website as possible, then eStore is the one you should definitely give a go at. The theme is fully compatible with WooCommerce and YITH WooCommerce to make sure you do not lag behind in terms of making more sales. The best part of this theme is its cool integration with review blogging that makes your content more impactful which leads to more views on your site and eventually more sales. The theme is made using the best coding practices and languages and will take your eCommerce site to the next level while you also are able to maintain an equally powerful WordPress blog. As the name quite hints, the best part of this theme is its full support for WooCommerce WordPress plugin that makes selling products and services on your website that much easier. The theme will allow you to sell anything from the world of fantasy, the world of a game, digital device and electronics. The theme puts a focus on extremely clean and neat design, an element that is best for hi-tech selling websites. This theme integrates multiple homepage layouts including a widgetized layout that in addition to its multi-purpose core makes it ideal for almost any type of website. Regarding eCommerce, the theme supports WooCommerce and directory theme that is perfect for small business owners who just want to get the job done. If you are passionate about fitness and want to open a website for fitness community, are a personal trainer, or want to publish as an online magazine or a local gym, JustFit has got you covered with its impeccable features. Some of many features being, testimonials, results, products, Workouts while still maintaining a blog. This one is probably the best flexible and functional theme available on the WordPress Webstore. And it quite easily justifies its status with its clean, clear, and easy to customize the template and many new features like powerful admin module, slideshow, new products on display on homepage, extra links and block and much, much more. Clean and minimalism are two words that sum it up for this great theme that has been specially designed to cater to all the needs of an eCommerce website. This beautiful WooCommerce theme will help you transform your retail business into a successful and functional eCommerce store within minutes. The theme is a perfect blend of clean colors and bold typography that puts focus right where it should be, that is, your products. This theme will make your online eStore business as massive as it can get with its awesome clean code and powerful core that is perfectly capable of handling even thousands of customers every month. The theme also allows you to display new products on the homepage alongside your already famous products. You also get access to drag and drop tools that make building the website of your dreams that much easier. The best part of this theme is its blog integration that you can either use standalone or a part of your big website to generate more traffic and thus enhance your overall sales numbers. The theme is beautifully designed for multi-purpose websites and helps you to showcase your products and generate more sales elegantly. This theme besides giving you access to all the essential and advanced WordPress features also comes bundled with unique features that will allow you to sell more, earn more and have a perfect eCommerce website with WooCart.
In this day and age, strong and concise branding is absolutely essential for most any business to survive, let alone flourish. While creating a remarkable brand is not an easy feat, it is something that is necessary. It typically begins with choosing the logo and color palette, creating an up-to-the-minute website, and running a social media network that will catch and engage its viewers to boost their online presence. From the above mentioned factors we see that good branding does not just happen in an instant. It must be well-thought and well-executed in order to be successful. WordPress, which has become the most popular website creation tool for companies of all shapes and sizes because of its flexible, easy-to-use features, is a great platform to use when building one's brand. Since first impressions are often the most memorable, in online marketing your website must make an immediate impact on your audience. Therefore, layout and design are paramount, as the appearance of your website can make or break your online reputation. So, how do you make a good impression for your brand using your website? You make your brand stand out through your website with Base Creative. Also, read on to learn more helpful tools and techniques that businesses use to establish their brands. This is your site, so make sure to push your personal brand through it. Keep in mind your URL must be professional, as it conveys your business name; also, refrain from using inappropriate words as it may diminish your credibility. Include an amazing, well written bio. It must clearly indicate your identity and what you're all about (i.e. who you are, what you do). A bio usually establishes your integrity; it also lets your customers or clients know a bit of your personality. You have to introduce yourself and let people find out more about you, allow them to feel like their meeting the real you, which will then encourage them to get in touch with you. Your logo is one of the most important branding elements. Create a relevant, high-quality, recognizable logo. It should be easily identifiable and distinguishable to make your brand stand out. Also, select a theme that looks professional yet matches your brand, and that is flexible enough to coordinate with both your content and design harmoniously. Use colors and fonts which look elegant, colors can say a lot about your brand. Use colors and/or combinations that customers can easily associate with your name, products, and services. Plug-ins are vital to making a more friendly user interface along with basic functionality. With the use of plug-ins, you can not only reach more of your customers, but make them want to reach out to you. The ease of use that plug-ins provide helps improves customer engagement, encourage sign ups, and builds strong, lasting relationships with customers, which turns into more traffic to your website. However, as helpful as plug-ins might be, you have to avoid overloading your website with too many of them as it may affect your website's performance. You should only install plug-ins that you can use regularly. When you own a website, you have the power display anything you want. However, that ability alone does not guarantee high customer/client engagement. You have to think carefully about the content you will be posting for your audience to read. You have to put the desire to come back and revisit your website into its viewers by posting meaningful, relevant, and interesting content. Make sure your site has substance, give your potential clients and customers something original to value and hold on to. This is one of the most important things that will solidify your brand in their minds. Following these tips will enable you to build a stronger, more marketable brand. It will direct the interest of customers and clients while they visit your website. Remember, professional appearance is essential to branding, and your visitors are more likely to connect to your company if they see that your brand is trustworthy. Happy branding!
Having a great online profile can be very beneficial to your career. This is the digital space where you allow your work to represent you and take center stage. There are four primary reasons to have a portfolio: when you’re trying to attract potential employers or clients; sales and lead generation; brand building; and networking. Of course, not every employer or client requests to see your portfolio, but one thing is certain: it can never hurt you. Even when it’s not required, having an online portfolio can help you stand out against a pool of applicants. Fortunately, WordPress and other website creators make it very easy to create your portfolio, and options are endless. Here are five tips for creating a WordPress portfolio: Anyone who creates something for a living can benefit greatly from an online profile. Portfolios aren’t just for people whose work involves creative design like photography, graphic design, or writing. Even engineers who want to show off their knack for PCB design tools or architects who want to showcase their 3D renderings can find creative ways to display their skills. Take a look at other creative online portfolios to give you inspiration on how to approach your own portfolio, and try to think outside the box. Add photos to your website or enlist the help of a freelancer on Fiverr or Upwork to make a simple logo or other graphics that help take your portfolio to the next level. With thousands of Wordpress plugins, there’s no reason why you shouldn’t use them to display your work. Due to their versatility, plugins are especially useful if you’d like to make as few changes as possible with your current theme and design. A few of worthwhile plugins portfolio plugins include: Awesome Filterable Portfolio: This plugin allows you to create a filterable gallery. The portfolio can be filtered using image hover effects and smooth animations. The attractive interface is very appealing to visitors and users can set up as unlimited items and categories. WordPress Portfolio Plugin: This plugin is highly effective and feature-rich, allowing users to use thumbnails to automatically populate a portfolio page. It allows for full customization and the ability to use custom images rather than thumbnails. Portfolio Gallery By Huge IT: This flexible plugin allows users to showcase their portfolio via responsive gallery that comes in seven different unique views. It has an intuitive interface and works with with any WordPress theme. Auto Grid Responsive Gallery: With this premium plugin, you can automatically create a responsive, grid-based gallery using just a shortcode. Your portfolio shouldn’t include every piece of work you’ve ever done. Instead, you should display relevant work that is representative of who you are and what you’re trying to accomplish. Your portfolio should demonstrate your understanding of the skillset required to achieve your end goal. Narrow your work down to your best pieces, and ask family, friends, and colleagues to help rank them. Additionally, websites like Dribbble allow users to showcase their work and receive feedback from other users. Take advantage of this large community (and others like it) and use it to connect with a wider audience. If you already have a portfolio on a community website, building a Wordpress portfolio can seem like a daunting task, especially if you’ve already gained a strong following elsewhere. In this case, all of your hard work doesn’t have to go to waste; several plugins allow you to integrate your portfolio page with Wordpress. For example, the Behance Portfolio for Wordpress is a premium plugin that allows for seamless integration between Behance and Wordpress. This way, you can still maintain two separate entities without having to work double time. Another premium plugin, devianART Widget, allows Wordpress integration with devianART. While the interface isn’t as robust, it’s still an easy way to manage both sites. There are also several plugins integrate Flickr with Wordpress, like Awesome Flickr Gallery and Flickr Photostream. While the goal of an online portfolio is to put your best work forward, it’s important to show the person behind the work. Sharing information about yourself allows visitors to get a glimpse of your personality and it complements the work that you do. Your “About Me” section should show your passion. And don’t be afraid to get personal; people like to feel a connection, and showing some color can only benefit you. Additionally, share the backstory for the projects you display. Consider sharing the process of your projects, from the early concepts and sketches to the finished product. Include the inspiration behind the project and what your goals were.
WordPress is a complex platform which allows for endless customization and possibilities. This is why many online businesses that are based on it rely on a whole team of professionals to make it work as expected. However, you can achieve much even when you're all by yourself. Here are the skills you must have – or acquire – in order to run your WordPress website successfully: If you're planning to advertize and sell online, then you must understand eCommerce solutions and how these can be connected to WordPress. You should know of the great flexibility you can take advantage of, which allows you to list one single item for sale or create a huge store with countless items. If you want a quick and simple start, opt for an eCommerce plugin. The WordPress hosting service of choice should meet your immediate demands. Don't simply shop based on price – you will find loads of very different options and it might get you confused. Check the resources and space availability, the maintenance and security aspects, as well as the expansion possibilities. The cheapest and very simple hosting options do not allow for future growth. Know your requirements and pair these with the ideal package. This is a skill you must possess. Regardless of your web design skill level, you need to make sure your site can be viewed on any device, browser and screen. If you're a rookie and you're about to select your readily made WordPress theme online, make sure it is able to adapt to that. Choose themes labeled or described as responsive, or which have a mobile version. Outsourcing means letting other skilled people do the work you would've otherwise done. It takes skill to know which tasks to manage by yourself and which to leave to others. In addition, you need to know how to select the right professionals, who will get the job done in due time and for a fair price. Negotiation is a good strategy, but sometimes you will have to pay the full price if you're committed to quality. Starting an online business and setting up its website means you have a whole bundle of tasks to deal with. You must be aware of what should be done first and how much time to allocate to each specific task. If you're too active promoting your brand on social media, you may not have enough time for writing quality content, for example. The proven rule says that only 20% of what you do brings you 80% of the profit. You must therefore identify the strong areas and focus on what makes you successful. See what brings you traffic and create more of that (if it's content we're talking about) or invest more in the ad campaigns that yield results. You can't be successful online unless you learn how to meet other people's demands. You won't be able to deliver them the business solutions they are looking for, unless you have worked on yourself first. You have to be an empowered person in order to be ready to help others and inspire them via your online presence.
Nowadays, having an online presence is absolutely mandatory for every single dentist that wants to be successful. It is quite difficult to find new clients and to create a reputation without the use of the internet. We say this because the really common practice these days is to first look online and then decide what dentist to go to. That practically means that if you do not have a website, fewer people will find you. The good news is that there are many different options that are available for dentists to create their website. The bad news is that dentists normally do not know much about them since they are focused on learning something else in life. Because of this, working with a web developer is normally the best possible solution. The problem with that is that the services can be expensive. An alternative is using WordPress. Various advantages appear when you create a website for a reputable dentist with WordPress. Let’s highlight just those that are more important. This is a big advantage since it practically means that you can have WordPress sites looking exactly how you want them to look like. You do not have to rely on a standard design, you can choose the site structure that you are comfortable with and it is incredibly easy to add new pages when you want to. In fact, WordPress is now used to run millions of sites, including hundreds of thousand that are presenting the services of dentists from all around the world. Because of the competition that appears between online dentistry websites, it is not enough to simply have a site that presents the offered services these days. People want to get to know the dentist so they want to read more when they go to a website. WordPress makes it incredibly easy to present all the information that is desired and gives you access to a blogging possibility that you have to take into account. This practically means you can easily write articles that talk about different things of interest about your practice and about dentistry work. Creating a site for a dentist clinic with the use of WordPress is really cheap. In fact, it is quite impossible not to be able to afford something. Just think about the fact that a really good site theme will only cost around $60. Add around $15 for a domain and eventual simple web design costs and you end up with a really low overall fee that would need to be covered. It is not at all difficult to use WordPress to run any type of site, including one that presents the services of a dentist. Just make sure that you are going to work with someone that really knows what to do in the event that you are not familiar with web development in general. Use this CMS system in order to become sure that you will end up spending low amounts for sites that are great.
Are you looking for new ways to optimize your WordPress website so that you get more visitors, shoppers, customers and subscribers? This is the wish of most blog website owners, but many fail to generate enough momentum to turn their online venture into a success. Below are some of the most effective ways you can optimize your WordPress website. Royalty Free Photo The search engines and your website visitors prefer a website that has a straightforward layout and is easy to navigate. The initial webpages you add to your website should include details about your business, what products and services you provide, a contact page, a privacy page and any other web pages you believe should be included. If you intend to blog, it’s a good idea to create categories for each type of blog post you publish. This demonstrates to the search engines and your audience that you have your reader’s best interests at heart. If you don’t have content, very few people will find your website and if someone does find it, they won’t stay for very long. The search engines take the same approach and will usually ignore a website that has very little content or poor quality content. Every time you publish content, it should be optimized as much as possible. Text in particular can be optimized in a number of ways. You can optimize web page URL’s, titles, descriptions, headings, tags and include relevant keywords your target audience use to find the type of content you are publishing. Adding content in other formats is also advisable. Other popular content formats include images, videos and audio files, which all have the potential to enhance the content you publish. These other content formats are more difficult to optimize, but you can rename videos and images, so that they include important keywords in their filenames. Backlinking or adding links from other websites to your website is an effective way to improve your website’s rankings. Each link to your website is a vote of confidence in your website and the search engines take note of this. However, many people try to trick the search engines by adding their website to huge numbers of other websites. In recent years the search engines have learned how to detect this suspicious SEO activity, so you should make sure your backlinking activities look as natural as possible. It’s also important that you only create links on reputable websites. Making sure your links are indexed, too, will help to improve your ranking. Content and backlinks were originally the two main factors the search engines were concerned about when they ranked a WordPress website and its web pages. However, social interaction on websites is another aspect that has become extremely important. WordPress has all the features you need to be able to comment, share and interact with your online audience. The more interaction that takes place on your website, the more your website will be noticed and looked upon favorably by the search engines. As you can see, there are many different ways you can optimize a website. Each of these methods is equally important, so you should aim to address each of the factors mentioned above.
Whether you’re new to WordPress or a champion user with several years of experience under your belt, you’re almost guaranteed to run into a problem from time to time. Just about anyone with a computer and Internet access can use WordPress on a basic level; it’s when you start installing plugins and tweaking the source code that issues arise. Let’s take a look at some of the most common problems on WordPress – and how to fix them: WordPress does not come with a backup system out of the box, so you need to create your own backups in case something happens to your site. Before you publish your website on WordPress, you’re going to need a hosting account. Look for a reputable hosting service that offers automatic backups, such as Bluehost. You should also use one of these backup plugins: VaultPress; BackWPup; BackUpWordPress; or UpdraftPlus. For some webmasters, the easiest way to create content is to write it in a Word document and then paste it directly into WordPress. The problem with this method, however, is that your formatting will not make the transition. A quick fix to this is to write your content including all of the HTML code before pasting it in the Text Editor. If you post a lot of content to WordPress, consider installing the TinyMCE plugin. This plugin helps users make faster adjustments to content by adding and rearranging buttons on the Visual Editor Toolbar. You can view screenshots here. The “white screen of death” (WSOD) is a bug that causes the screen to go blank suddenly. The root of the problem is usually a glitch in the theme or a plugin you are using. If you see the WSOD after you activate a new theme, WordPress.org recommends that you try logging out and back into WordPress. Then, immediately activate the WordPress Twenty Sixteen theme. If you do not have access to the admin screen, then use FTP to find the /wp-content/themes/ folder. Change the name of the folder of the theme you are using. If you think a plugin is causing the problem, then deactivate it. If you do not know which plugin is defective, then deactivate all plugins and reactivate them one by one. If you do not have access to the admin screen, then use FTP to navigate to wp-content/plugins. Change the name of the plugin folder plugins_old to deactivate all of your plugins. Most people forget their WordPress username or password at some point. If the WordPress password reset option isn’t working, you can easily reset it from phpMyAdmin. First, you will need to know your site’s database name. You can find it in your wp-config.php file via FTP. Whatever follows ‘DB_NAME’ is the name of your database. From the cPanel, enter phpMyAdmin, and then click on the database name, located on the left side of the screen. Select wp_users from the list of tables. Locate the pencil icon to the right of user_login to reset your password. A new set of fields will appear. Click user_pass Value. You’ll see a series of random numbers, letters, and symbols – WordPress stores passwords as MD5 Hash for security reasons, so you will need to convert your new password to MD5 Hash, as well. Download this tool to translate your plain text password into MD5 Hash. Then, type your new password into the input field, press the MD5 button, and voila! Copy these characters and then paste them into your user_pass Value field. Click “go,” located at the bottom of the screen, and you’re done. Despite the hiccups, WordPress still controls 65 percent of the content management system (CMS) market. It’s the most powerful and user-friendly CMS available. If these four solutions don’t solve your problem, try browsing the WordPress forums.
SEO is still one of the – if not THE – best ways to market your site. Setting up a WordPress site and choosing the right theme for the site are just the beginning. You need to optimise the site for SEO in order to start appearing in search results and getting search engine traffic. Getting started with SEO is actually very easy to do when you’re using WordPress to power your site. Here are some of the steps you must do to begin. Most themes you see on this site are already optimised for SEO. You can expect the theme to handle adding tags and keywords for you. However, you may want to consider getting an SEO plugin if you want a more advanced set of features. Before you download and install a plugin, check if your theme is compatible with the SEO plugin of your choice. Most plugins such as Yoast SEO and All-in-One SEO can override the theme’s SEO functionalities entirely, which means you can then manage everything SEO related using the plugin alone. Other themes are quite persistent with their tags and SEO-related scripts. If you’re using this type of theme, the best way to go is to combine the built-in SEO functionalities of the theme with added features from the plugin. Similar to other internet marketing campaigns, you need to know what you’re trying to achieve when starting an SEO campaign. Now that you have the right tools for the job, it is time to do research on suitable keywords, understand the target visitors and formulate the right SEO plan to reach them. Not all visitors use the same keywords to search for things. You can get more insight on the market segment you are after with the help of web applications and tools. The Google Keyword Research Tool, for instance, is a very good place to start. You can monitor keywords that are related to your main topics or industry using this research tool. You also need to set long-term goals for the campaign. What are you trying to achieve with SEO? Do you want a sustainable growth in traffic? Are you looking for visitors you can convert into customers? Depending on the goals you want to achieve, you can formulate an SEO campaign that attracts the right type of visitors. Start with the little things. Make sure images have ALT tags to allow crawlers to pick them up. Check your content for readability and make sure you don’t spam your visitors with keywords and ads. If you’re not sure about what to do in order to boost your site’s SEO performance from the start, working with qualified SEO experts can help too. Top service providers such as Gareth SEO consultant are offering their services at incredibly reasonable prices, so you can always find help regardless of your internet marketing budget. Don’t wait. Other sites you are competing with may have already have an SEO strategy in place. Start with yours today, use the right tools and start improving your site’s SEO performance from the start.
When it comes to WordPress, one of the greatest benefits is that there are hundreds of thousands of themes that can be used. Most of them are free but the very best ones are obviously paid. Whether you use a paid theme or a free theme, there are some things you most likely do not know about them. That is what we will remain focused on in the following paragraphs, trying to highlight those serious problems that you surely do not want to be faced with. When installing a brand new WordPress theme, it is possible that the site will start loading at a much lower rate than in the past. This is most likely due to the installation of the theme and the associated coding. However, also keep in mind that it is possible your theme is loading slow due to the hosting package that you use. It is really important that you use a good web host for your WordPress site. Before you blame your new theme, make sure that the hosting package is appropriate based on the theme’s technical requirements. Contrary to what you may think, some of the features that are so beautiful with many of the modern responsive themes are actually like that because they take advantage of some plugins. Some of them are paid but in most cases they are free. You will want to be sure that you know exactly what you will have to use, especially when paying for the theme. You might be faced with the slow loading problem mentioned above and you might end up having to pay a coder to configure some of the really advanced features. While most of the modern WordPress themes take advantage of Google fonts, making it really easy to have the fonts that are presented in the demo, this is not always the case. Make sure that you take a look at the fonts that are utilized in order to be sure you will not be faced with a huge problem like that. Having bad fonts show up in browsers is a very bad idea. Themes may look different in different browsers. This is a really common problem with WordPress themes that are older, especially when they are not built on a truly responsive framework. Make sure that you test the demo in the major browsers like Chrome, Edge, Internet Explored and Firefox. If you see that the images are the same and the layout is not affected, you can use the theme. Demos are going to be configured. This is not what you get when you install the WordPress theme on your site. In the event that you do not know much about how to consider a WordPress theme, make sure that you factor in the money you will have to pay a developer. Conclusion Before you install a new theme, make sure to check for the above issues. Most paid themes should be issue free, but it is common to find these problems on free themes.