Types of Content Ideal for SEO
Who needs search engine optimization? Everyone wants to increase their online visibility and reach more potential people. And while things like link building, and targeted keywords are effective methods for this purpose, there are also types of content that are ideal for boosting your website’s ranking in the SERPs (Search Engine Results Pages).
Here are some of the best types of content for SEO.
Long Form Content
Long-form content is roughly between 1,000 to 8,000 words and typically consists of several sections.
This type of content provides readers with in-depth information on a specific topic and usually includes many relevant keywords throughout the text. Long-form content is great for SEO because search engines love unique, informative content that provides readers with the answers to their queries.
Examples of long-form content:
- Blog posts
- How-to articles
Video content is quickly becoming an essential part of any digital marketing strategy as it is engaging, capturing viewers’ attention more easily than text-based content.
In addition to being engaging, video content is also great for SEO because it increases the amount of time users spend on a website, which can improve its ranking in the SERPs. Videos are also shareable, meaning they can reach more people and further boost your website’s visibility.
Examples of video content:
- Explainer videos
Much like interactive dashboards, infographics are an excellent way to present complex data and information in a digestible and visually appealing format. People love infographics because they are easy to understand and often contain useful tips and information.
Infographics are a good idea for higher SEO rankings as they typically increase website traffic by being shared on social media platforms, which can lead to increased visibility in the SERPs. Plus, infographics usually contain several relevant keywords, making them an effective tool for further boosting your website’s ranking.
Examples of infographics:
- Flow diagrams
Frequently Asked Questions (FAQ) Pages
FAQ pages are great for SEO because they provide readers with the answers to their queries quickly and easily without the need to read through lengthy content. These pages are often filled with useful information that is relevant to a particular topic, making them an effective way to boost your website’s ranking in the SERPs.
Examples of FAQ page content:
- Questions and answers
- Tips and advice
- Troubleshooting guides
- Glossaries of terms
These are just a few types of content that can be effective for SEO and increasing website visibility. By utilizing these strategies, you can create high-quality content that will help boost your website’s ranking in the SERPs and drive more traffic.